For Immediate Release
more media information, contact
ONLINE AND EMAIL NEWSLETTERS JUMP 475 PERCENT
FROM 1,053 TO 6,055 OVER LAST FIVE YEARS,
ACCORDING TO OXBRIDGE DIRECTORY OF NEWSLETTERS
New York City, June 23, 2009 - Online and email newsletters jumped from 1,053 to 6,055 over the last five years, while print-only newsletters decreased 43% from 7,395 to 4,180. At the same time the number of newsletters in both print and electronic formats remained about the same, 4,859 vs. 4,949, according to the Oxbridge Directory of Newsletters 2009 edition, released today. The number of newsletters in the 2009 edition totaled 15,343 vs. 13,197 in the 2004 edition.
Over the last year, online and email newsletters grew from 5,485 to 6,055 while print-only versions of newsletters continued to decline, dropping from 4,873 to 4,180.
Legal newsletters continue to outnumber any other category in 2009, with 1,212 print and online newsletters. In addition to the Legal category, other top categories are Computers & Automation (1,039), Investment (930), Medicine (801), Health & Fitness (530) and Education (406). The same categories topped the list in 2004: Law (1,023), Medicine (715), Computers (664), Investment (603), Education (425) and Health (395).
"Overall, newsletters are holding their own in this media-threatening economy. There were 15,185 newsletters in the 2008 edition of the directory, and 15,343 in 2009," said Trish Hagood, President of Oxbridge Communications, Inc®. "The newsletter industry had its Internet wakeup call years ahead of the magazine and newspaper industries, with many newsletters moving to online formats."
With the addition of 1,217 newsletters over the last year, the Oxbridge Directory of Newsletters is a valuable research tool for publishers, promoters, advertisers, marketers, merchandisers, researchers, and printers. It includes up-to-date information on address, phone, fax, URL and email; names of editors, publishers, and other key personnel; frequency; print specifications; circulation, advertising and list rental information where applicable.
The data in the Oxbridge Directory of Newsletters is also available online at http://www.mediafinder.com.
The Oxbridge Directory of Newsletters published by Oxbridge® Communications since 1972, is the largest directory of U.S. and Canadian newsletters. Available immediately from Oxbridge ® Communications (www.Oxbridge.com), or by calling 1-800-955-0231, the Oxbridge Directory of Newsletters, 2009 Edition, is priced at $995 for the print edition, $1,195 for the Single-User CD, and $1,995 for both print directory and CD. It is also available online as part of the MediaFinder® (www.mediafinder.com") online database service at $1,295 for a year’s single-user subscription.
Oxbridge® Communications, founded in 1964, has the largest database of U.S. and Canadian periodicals and catalogs. In addition to the Oxbridge Directory of Newsletters, Oxbridge publishes the Standard Periodical Directory, National Directory of Catalogs, National Directory of Magazines and MediaFinder.com, an online database of 75,000 publications, including catalogs.
# # #